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Showing posts from April 16, 2014

Lok Sabha polls: Campaign gets personal; Narendra Modi, Rahul Gandhi attack at each other

NEW DELHI | MUMBAI: Toffee, Tata and Ambedkar entered 2014's campaign lexicon on Monday as Rahul Gandhi and Narendra Modi intensified what's already become a virtual competition of personal attacks. Adding to this were similar attacks on rivals by other leaders of both parties. Gandhi's targeting of Modi, which resulted in Tatas being named in political attacks for the first time this poll season, seemed more dramatic, as it persists in naming big companies. But so far at least, pundits in finance, marketing and academia don't see such a strategy change delivering major benefits for Congress. Gandhi, continuing his attack on Modi and India Inc, named Tatas in addition to Adani and termed Modi's policies as a 'toffee model'. "You get a toffee at Rs 1, but Modi gave away 44,000 acre at Rs 1 (per) sq m," Gandhi said. "This is not Gujarat model, this is toffee model." On Tatas, Gandhi said, "Tata can get a loan for 20 yea